American Apparel are never quick to shy away from controversy. The brand has created a reputation for themselves by continuously promoting their products through controversial, often sexualised imagery that causes a ruckus amongst the public, and the media alike. On the surface, American Apparel are a wholesome company, who don’t outsource their labour to a cheaper market and create all their clothing locally in Downtown LA, however, they find a way to make people’s blood boil.
It comes as no surprise that the popular street-wear brand are making headlines once again for their unusual advertising methods, so here’s a round up of some of the most notorious of their ad campaigns.
Check out our top 5 in the gallery below.



















