Marc Jacobs always impresses with his campaign images, which are often verging on the absurd yet have a stark simplicity and beauty to them. For his latest Marc by Marc Jacobs campaign images, he didn’t use famous faces but instead went with a more interactive approach, launching a #CastMeMarc campaign where fans could upload images of themselves to Twitter and Instagram in the hope of being cast. And hope they did, with 70,000 entries from all over the world. Whittled down to 50 contenders, 30 finalists were picked and flown to New York where the final nine were photographed by David Sims.
Marc by Marc Jacobs Campaign Casts Fans As Models
Marc by Marc Jacobs’ latest campaign features fans as the models. See the fresh images and learn what was behind the campaign here.
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