The Kardashian sisters launched their fashion line Kardashian Kollection back in 2011 and have recently been working together again for their new Lipsy range which will be launch October next year online and in stores.
Their new range includes references to top designers such as Valentino, Azzedine AlaÃƒ¯a and Isabel Marant. “Valentino and Isabel Marant aren’t really our style, but their influence is reflected in the collection,” Kim told Vogue UK, “That idea of casual comfort that people love inspired the fabrics – there’s a lot of stretch. You know an AlaÃƒ¯a dress will hold and suck you in? I wanted to make pieces like that, pieces to make you feel really good about yourself.“
Relating to wanting to feel and look good, Kim mentioned the subject of the criticism she got whilst she was pregnant saying “It made me feel insecure, so I have tried to avoid the limelight more. Once you start focusing on the other stuff, the fragrances and our fashion line, you stop worrying about the rest.”
Since having little baby North, Kim said she had received pieces from other designers and creating the trendiest baby wardrobe. “I was just blown away by the generosity of the designers for sending me those pieces. Not all of the brands even make clothes for babies. This is the fun part right? Dressing her up and making her look nice. She’s much more stylish than I was when I was little, absolutely.”