Cate Blanchett Stars In Armani Campaign – For $10 Million

Cate Blanchett has recently been confirmed as the face of Armani’s perfume ‘Sì’, a fragrance the brand describes as “tribute to modern femininity, an irresistible combination of grace, strength and independent spirit.”

With her tousled back hair, minimal eye make-up and rosey pout, Blanchett encapsulates these qualities as the face of no fuss femininity. Sì has debuted at Harrods and is set to hit American shelves early next year. Was Cate worth $10 million? Sì o no?