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Bench Where Design Meets Purpose

Read about the latest innovation from Bench, which brings forth design and adaptability with a multipurpose strategy.

Source: Canoe Inc

The foundation and strategy behind any Bench product, is driven by the brands need for multipurpose functional clothing, that is suited for the pace of everyday life. The latest collection from Bench sees an integration with The Multipurpose By Design campaign and equipping the product with an active and style conscious consumer living the 24 hour life.

The main principle behind all Bench product designs, is that of adaptability; ensuring that each product constantly changes and adapts to the 24 hour lifestyle. Within the Adaptability phase; temperature control, layering and dual-purpose products are deeply etched features throughout this phase.

In order to constantly meet the demands of city life and adaptation, details such as thumb holes, flattened anatomic seams which allow for better movement, reflective trimming on jackets and pant cuffs and adjustable hood with integrated bandanas ensure that not only will the product help with your everyday tasks, but will also provide comfort and safety in transit.

For more information visit

Source: Canoe Inc

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