Yesterday saw The Weeknd deliver the visuals for the single ‘Often’ which will be the first single of his upcoming album, Sophomore. Abel Tesfaye spends the whole video in a swanky hotel room, staring dispassionately at nothing and singing about nasty sex while ignoring the many beautiful women who slide in and out the room. Produced by Ben Billions and The Weeknd the smooth instrumental is critical in the success of the song. Watch and listen to this banger below.
