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Pharrell Williams Teams Up With Adidas Originals

Musician Pharrell Williams has teamed up with sports label Adidas Originals to design an exclusive collection of clothing and accessories.

Pharrell Williams

Source: Pharrell Williams

Musician Pharrell Williams has teamed up with sports label Adidas Originals to design an exclusive collection of clothing and accessories. The range will be unveiled this summer, with all designs being made from Williams’ eco-friendly Bionic Yarn.

Opening up about the ‘go green’ project Williams told fashion-bible Vogue:

“Working with an iconic brand like Adidas is such an incredible opportunity. From the classic tracksuit, to growing up in Virginia wearing Stan Smiths, Adidas has been a staple in my life. Their pieces are timeless. This is an exciting partnership for both me and for Bionic Yarn.”

Pharrell has been in high demand recently having just announced a collaboration with high street brand Uniqlo. A face who is currently at the forefront of fashion, Adidas hope that the new pairing will be the start of something special.

“I am truly thrilled to work with Pharrell,” said the brand’s global creative director, Dirk Schoenberger. “He is a pop-culture icon who never fails to inspire, not just through his musical talent and craft, but through his many other interests. He is the perfect fit for the multifaceted company that is Adidas.”  

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