Iconic designer Diane von Furstenberg, known for her wrap dress designs and personality is set to star in her own show which will premiere in late 2014.
The new E! Docu-series named, The DVF Project, will document Furstenberg’s search to find a new Global Brand Ambassador. Young hopefuls will compete for a chance to join the legendary designer’s empire, as well as opening the public’s eyes in the behind the scenes look into what it takes to succeed in the quick-paced fashion industry.
Included in the process, contestants have to take part in every major DVF event. This includes traveling across the country to participate in events and multimillion-dollar campaigns. The final challenge and definitely the biggest for the contestants is Fashion Week.
“I am so thrilled to partner with E!,” said Diane von Furstenberg of her new show, “and to grant young women the opportunity to become the women they want to be!”
With high stakes for the contestants, it is certainly set out to be a fierce competition. Meaning we will be seeing plenty of drama and action on your screens soon, so don’t forget to tune in into The DVF Project later in the year!