It’s been quite the busy year for all American beauty Kate Upton, who has had her share of controversy lately. However something that is most undenialable, is the amount of confidence Kate just oozes. Be it topless photoshoots, or defying gravity in a bikini, this girl definitely knows how to work it!
Kate’s new venture sees her as the new face of Bobbi Brown Cosmetics. Kate is the second celebrity face of the brand, taking over from Katie Holmes.
In a recent statement, Kate said: “I’m thrilled to be the face of Bobbi Brown Cosmetics. Bobbi is an American success story – she created a global brand from an idea that women can be beautiful being exactly who they are and I love that.”
Now of course the reason behind the brand opting for Kate to be the face of the new campaign is quite obvious, creator Bobbi Brown revealed: “I was drawn to Kate because not only is she incredibly beautiful, she is healthy, comfortable in her own skin, has such positive energy, and is a woman who creates her own rules.”
Both Upton and Brown on Good Morning America to promote the new partnership and answer caller’s beauty related questions.
Keep an eye out for the first shots of Upton’s new campaign, which will be appearing on all Bobbi Brown counters from from July, following this will be the print advertising which goes on display in September 2014.